Virgin Hitz 95.5 has been wowing Bangkok listeners with its Lucky Month contest throughout September.

Every hour Virgin Hitz DJs announce a different birthday month.

For a chance to win, the month has to match your birth month.

The station says its been inundated with SMS from listeners who stand the chance to win 3,000 baht (US$95).

Listeners can then win ten times that amount (30,000 baht) if their birth date matches the one announced by the DJs.