India’s 94.3 Radio One, owned by Next Radio Ltd, declared its financial results of Q1 2016-17.

The station operates in seven cities: Mumbai, Delhi, Bangalore, Kolkota, Chennai, Pune and Ahmedabad.

According to the company, its revenue was up from Rs 172.1 million ($2.58 million) in Q1 2015-16 to Rs 198.2 million in Q1 2016-17 – a jump of 15.2 percent.

EBIDTA was up from Rs 29.6 million ($440,000) in Q1 2015-16 to Rs 32.3 million ($480,000) in Q1 2016 – 17 which is a 9.1 percent increase.

“We are happy with our numbers as these have come on the back of us being the number 1 radio station in Delhi Mumbai and Bangalore, the highest radio revenue markets, with over 1 million likes on our Facebook pages in these cities. These are double the likes of the nearest competitor in any of these three cities. This shows that we are the real ‘audience engagement leader’ in the upscale (online) educated listeners’ space.  This is a ‘real audience metric’ as we can ‘see’ who the person listening to us exactly is and how they respond to programming on our stations at any time. This being a new digital age method of measurement far superior in comparison to ‘small sample, dated diary recall methods that are no where close to accurate, being peddled by listenership surveys. Our smaller cities too have performed ahead of our expectations.  What makes things really exciting for us, as compared to large networks in the metros, that have launched new stations and are de-valuing their own on air inventory with lowered pricing, with colossal marketing spends and free value adds like expensive on ground events/activation at highly elevated costs to gather revenues, uur revenue growth has entirely come from ‘pure’ radio air time sale at almost nil expense,” said Vineet Singh Hukmani, MD & CEO Next Radio Ltd.