Radio City tries Hindu worship contest

India’s Radio City is broadcasting live from Mumbai’s famous Shri Siddhininayak temple to mark the 10 day Hindu festival Ganeshotsav which began on Monday.

Tens of thousands of devotees flock to the temple every year for to worship the Hindu God Ganesha (Ganpati darshan).

Ganeshotsav is most popular in the state of Maharashtra.

Radio City’s Mumbai station is also offering listeners the chance to jump the queues and make a ‘priority darshan’ or worship.

Anyone who can answer a simple question about Ganesh can win the rare chance to pay homage in the famed temple.

Shri Siddhininayak temple has attracted many Indian politicians and Bollywood stars over the years which have helped add to its popularity.

The festival includes several rituals and songs sung in praise of the deity, known as Shri Siddhivinayak Aaarti.

Radio City and its online devotional stream Radio City Smaran will broadcast the early morning and evening Aartis live from the temple.

The station has also set up an exclusive microsite ‘Live Darshan 24*7’ which will provide a feed of all the proceedings at the temple.

Radio City is owned by Music Broadcast Private Ltd (MBPL) and operates in 20 Indian cities.

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