27 September 2021 Content from BPR Over the last few years there has been some debate about the relative merits of recall-based research vs observed behaviour data. Sadly, the debate...
22 September 2021 Content from BPR Wouldn’t you like to know what your target audience is really listening to? Traditional radio ratings services measure just one thing...
6 December 2020 Content from BPR Several famous people have been attributed with the phrase “what you see depends upon where you stand”, who-ever is responsible, truer...
17 May 2018 Following Steve Ahern's recent article on wrong interpretations of radio listening, Wayne Clouten (pictured) from research company BPR weighs into the discussion on survey methodology....
9 April 2018 The conversation started last week with James Cridland's provocatively titled Live Radio is Lazy Radio. It continued to rage through our reader comments and...
3 May 2017 In a presentation earlier this year at Radio Days Europe Tony Thomas recognised the work done by international programming consultancy BPR (Broadcast Programming...