One of Hong Kong’s biggest annual fund-raising campaigns, Operation Santa Claus – co-organised by Radio Television Hong Kong (RTHK) Radio 3 and South China Morning Post  (SCMP), raised a total of HK$16,002,530 in 2016.

The figure was revealed at the closing ceremony of the event on Tuesday, emceed by Radio 3 host, Alyson HAU.

Established in 1988 with the aim of connecting the local community to charities with the help of the city’s most respected media organisations, OSC is one of Hong Kong’s most beloved charity efforts.

The theme for this year was “Small Change, Big Change” and 23 charities in six distinct areas have been identified to receive OSC donations.

They are serving the causes of Children & Youth, Elderly, Community, Environment, Medical Services and Physical/Mental Disabilities.

Director of Broadcasting, LEUNG Ka-wing and Chief Executive Officer of SCMP Publishers Ltd., Gary LIU expressed their gratitude to all donors for their generosity, as well as to those who continuously initiated creative fundraising ideas for the good cause.

In addition, some outstanding supporters received awards during the ceremony.

Morgan Stanley, raising HK$3.2M this year, was awarded the “Top Corporate Fundraiser” for a number of fund-raising activities, including its annual “Morgan Stanley Directors’ Choir”.

The “Top School Fundraiser Award” again went to Discovery Mind as they raised about HK$120K by completing a charity walk.

Delia School of Canada was awarded the “Most Creative School” for organising the “Crazy Hat and Hair Day” which raised over HK$70K was raised – one of the highest amounts among school donors.

KPMG received the “Most Creative Fundraiser Award” for organising their very first signature fundraiser in Hong Kong – “KPMG Run for a Claus”, which is a city hunt where participants ran across Hong Kong to tackle GPS-triggered challenges, in the name of charity.