Indian network Radio City 91.1 FM has announced Cine Awards 2017, an award initiative to felicitate regional film fraternity in the country.

Radio City Cine Awards 2017 Tamil is a listener choice award that will let fans choose their favourite Tamil film artists and technicians. 

The selection process will determine nominees and winners based on public voting on the airwaves, through SMS and on social media.

There are 10 different categories including Favourite Actor, Favourite Actress, Favourite Director, Favourite Lyrics, Favourite music composer, Favourite Singer male, Favourite singer female, favourite comedian, Favourite Cinematographer and Favourite Movie.

Voting for nomination starts from July 24 and public voting to choose the winners starts from July 31.

This will culminate into a grand award night on air where winners will be announced and felicitated.

Abraham Thomas, CEO, Radio City 91.1FM said: “Very few award platforms aim to empower the consumer and recognize talent based on public opinion. We will soon launch this initiative for our Kannada, Telugu, Marathi Gujarati, Bhojpuri and other audience.”