India RAM Week 26: Fever climbs up in Mumbai

 

According to the latest RAM report for the four Indian metros for the week of June 19 to 25, Big FM continued to lead in Mumbai with 16.9 percent share of listeners, down by 0.1 percent since previous week.

Radio City followed with 15.7 percent, down from 16.2 percent last week.

Radio Mirchi slipped a spot as Fever inched its way up to the third place with 14.1 percent, up by 1.3 percent since previous week. Fever also had the highest Time Spent Listening (TSL) of 6.41.

Mirchi was fourth with 12.5 percent, down from 13.2 percent last week.

Red FM was fifth with 11.9 percent share of listeners.

In Delhi, Fever continued to lead comfortably with 17.8 percent share of listeners, despite being down by 0.2 percent since last week. It also had the highest TSL of 5.01.

Radio Mirchi slipped a spot here as well, while Radio City took over the second place with 12.3 percent share, gaining 1.1 percent since last week.

Mirchi was third with 12 percent, down from 13.2 percent last week.

HT Media’s recently launched station Radio Nasha continued to gain listeners, coming fourth with 11.3 percent share.

In Kolkata, Mirchi retained its lead with 20.2 percent share, gaining 0.6 percent since last week.

Big FM was second with 16 percent.

Fever was third with 14.8 percent share and the highest TSL of 5.31 while Oye FM continued to be fourth with 10.9 percent.

In Bangalore, City consolidated its lead with a share of 24.1 percent, up by 0.9 percent since previous week, and the highest TSL of 9.38.

Big FM followed at the second spot with 20.6 percent and Radio Mirchi was third with 17.3 percent share of listeners.

Fever was fourth with 13.9 percent share.

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