The European Broadcasting Union (EBU) and Voxovation have announced that Eurovision Song Contest Asia will debut on November 14, 2026, with Bangkok selected as the host city for its inaugural edition.

Born in 1956 with a simple idea — unite nations through music — Eurovision has grown into the world’s longest running international music competition.

The European edition reaches over 160 million viewers each year and has launched global stars across generations.

In 2026, Eurovision Song Contest Asia brings together artists and audiences from across the region in a celebration of original pop music, creativity and fearless live performance.

Every participating country will host its own National Selection Show.

10 countries across Asia have already confirmed their participation. These include: Bangladesh, Bhutan, Cambodia, Laos, Malaysia, Nepal, Philippines, South Korea, Thailand and Vietnam.

The organisers expect more countries to join as the competition grows.

Martin Green CBE, Eurovision Song Contest Director (EBU) said: “As we mark the 70th anniversary of the Eurovision Song Contest, it feels especially meaningful to open this next chapter with Asia, a region rich in culture, creativity and talent. This is about evolving Eurovision together with Asia, building something that reflects the voices, identities and ambitions of the region, while staying true to what has always made the Contest special.

Eurovision Song Contest Asia will be shaped by the artists, broadcasters and audiences who make it their own, continuing our shared journey of being united by music.”