Indian network 92.7 Big FM is set to introduce a fifteen-minute segment called ‘U.P. ki Kahaniyan with Neelesh Misra’ to bring out positive and inspiring stories from the northern state of Uttar Pradesh (U.P.).

Misra hails from U.P. and is known for his popular night time award-winning show ‘Yaadon Ka Idiot Box’.

‘U.P. ki Kahaniyan with Neelesh Misra’airs across 27 cities in 13 states from Monday to Friday at 8.45 pm. 

It will showcase the state to listeners from a different perspective, giving insights into the state’s diversity, culture and languages.

The segment will also touch upon people’s real life experiences, their courage and the will to overcome challenges as well as the support that the state has provided them.

Ashwin Padmanabhan, Executive Vice President and Business Head, Reliance Broadcast Network Limited, said: “Our objective is not just providing wholesome entertainment to our listeners but also engaging with them on grassroots level. Through our new segment, we aim to reach out to the Hindi Speaking Market) inspire the listeners on enriching their lives and creating a better future.”

Misra added: “I am looking forward to sharing interesting insights about U.P. with my listeners, its varied culture and heritage, something that is so close to my heart.”