ATSC, The Broadcast Standards Association, has appointed Indian broadcasting executive Anil Bhardwaj as Director of Technology & Strategy for India and Emerging Markets, reinforcing the organization’s strategic engagement across India and key international markets.
In his new role, Bhardwaj will represent ATSC’s interests in India, with a particular focus on collaboration with the Telecommunications Standards Development Society, while driving broader relationship-building efforts across the region.
An Electronics and Communication Engineer with postgraduate qualifications in Marketing and Information Technology, Bhardwaj brings two decades of broadcast industry experience, specializing in terrestrial broadcasting across South Asia, the Middle East, East Africa, Australia, New Zealand, and the Pacific Islands. He has successfully led international sales operations, expanded market presence, and secured high-value broadcast projects throughout his career.